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Unilever buys Sara Lee personal care business for EUR 1.3bn

Simeon Goldstein, packagingnews.co.uk, 25 September 2009

FMCG giant Unilever has made a binding offer to buy the personal care division of US firm Sara Lee Corporation for EUR 1.275bn.

The Anglo-Dutch firm said today the acquisition would add a “strong stable of brands”, such as Sanex, Radox and Duschdas, to a category that it considers a key driver for growth, particularly in Western Europe and Asia.

Read the full article here: http://tinyurl.com/y8ctz8k

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This entry was posted on Friday, September 25th, 2009 at 3:02 pm and is filed under Branding, Business News, Cosmetics & Toiletries, Healthcare & Pharma, Marketing, Product News. You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

One Comment

  1. sam says:
    July 31, 2014 at 1:31 am

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