Imagine a world where medical devices such as pacemakers could be implanted into the body, without the need for traditional batteries and cables and powered simply by body fluids. Well, it might not be as far away as you think. There have been some exciting and fascinating developments recently. Researchers have started to utilise a unique property of some materials, known as piezoelectricity, to generate electricity from kinetic energy….the same technology that is used in ‘wind-up torches’ to convert kinetic energy to electricity. Read more about this fascinating topic by following this link.

We are proud to announce an updated and improved one day intensive training course on pharma packaging!

Pharmaceutical packaging is a very specialised area with its own unique issues and problems. This introductory course will provide delegates with a good basic grounding and appreciation of what is required for the packaging of pharmaceutical and healthcare products – both Prescription Only Medicines (POM) and Over The Counter (OTC) and will have relevance in other affiliated areas such as Veterinary and, to some extent, Medical Devices too.

Whether you know nothing or have a basic understanding, this course will provide you with useful knowledge and insights from experts who have worked in the industry for over 25 years.

For more information – Follow this link to our Training Page to download a PDF flyer

Open up your mind to new possibilities

By popular demand, we are pleased to announce a new season of packaging-related training courses starting in October.

The first will be Bar Coding & Mass Serialisation, which will take place on 14th October.

Other courses have been scheduled and are presently being developed, including Plastics Injection Moulding and the Packaging of Pharmaceuticals and you can find out about all of them and others on our Training page by following this link: Training Courses.

As always, all of these courses can be run as bespoke events at your own premises, if that would suit you better. As an international training provider, we are willing to consider running events anywhere in the world.

Why not give us a call (+44 115 846 1914) to talk through your own particular circumstances and needs, or drop an email to training@designcognition.com).

Brand Protection & Authentication

Dear All,
Research has shown that there are now some 250 plus suppliers of security components and brand protection solutions active in the global marketplace. New technologies are being developed all the time.

So how best to navigate the complex terrain of security technologies and solutions in order to reach optimal and cost effective brand protection solutions tailored for specific product categories and different market conditions?

As a Brand Owner please join us on 23rd September for our INTERACTIVE WORKSHOP to take a detailed benchmark analysis across the spectrum of security technologies being used today, with specific reference to integration and aggregation of solutions by packaging and label converters and security printers.

Reference will also be made to emerging new technologies that show promise for brand protection, together with related smart phone enabled mobile concepts and social networking.

REGISTER YOUR INTEREST HERE QUOTING PROMO CODE: VDG01 TO GAIN A SPECIAL WORKSHOP DISCOUNT

Attendance at the above workshop will then entitle you to FREE ADMISSION on the afternoon of 23rd and all day on 24th September to the subsequent CONFERENCE that will cover:

• Materials science & security – From optical systems to nano taggants and forensic marker solutions
• Interactivity and the Internet – Combining digital protection with on-product / on-packaging coding and serialisation: from security with smart phones merging digital protection and coding to analytics & user metrics
• Integrator / Aggregator functions – A central role can be provided by packaging converters, label converters and security printers
• Digital protection and coding – From inventory control to product authentication with RFID / NFC and printed 2D codes
• Encouraging consumer interactivity through the Internet – Product authentication utilising smart phones or tablets

In particular the conference will help to find answers to key questions such as:

• What applications are other early adopters pursuing and why?
• What technologies can I adopt now & what are the resource and cost implications for me?
• Which technologies can be used alone or in combination to address my applications and how?
• What are the realistic time scales and when will it begin to affect my company?
• What commercialisation activities or development projects are worth engaging in now?

To bring you this event, Design Cognition has teamed-up with brand protection specialists Vandagraf International.

FIND OUT MORE ABOUT THE EVENT BY CLICKING HERE

The Vandagraf International 2014 Workshop and Conference is organised by Vandagraf International in association with:

• Product and Image Security Foundation
• Design Cognition
• Tarsus International
• World Customs Organisation
• Securing Industry
• The Packaging Society

The Workshop, which is conceived specially for BRAND OWNERS, takes place in the morning of the first day (23rd) and is followed in the afternoon and all through the second day (24th) by the main Conference, WHICH IS OPEN TO ALL.

Both events take place in central London at the Institute of Materials, Minerals and Mining’s modern yet historic conference venue.

Speakers have been carefully selected to cover as many aspects of brand protection as can be squeezed in to one and half days of this intensive event. They include:

• Solution providers – both offline (packaging related) and online (Internet related)
• Integrators / aggregators – packaging / label converters and security printers.

REGISTER YOUR INTEREST HERE QUOTING PROMO CODE: VDG01 TO GAIN A SPECIAL WORKSHOP DISCOUNT

If YOU or any of your friends or colleagues would like to find out more, please ask them to send an email to Chris Penfold via:  enquiries@designcognition.com and we will keep you updated as information becomes available.

Or give us a call on +44 (0) 115 8461914

Many thanks and we look forward to seeing you there.

Chris Penfold

CEO,
Design Cognition

If this event is not quite right for you, we are always willing and able to run bespoke workshops at your premises anywhere in the world. Let us know if you’d like us to put together a unique itinerary for you.

Or if you’d like to find out more about us and how else we could help you, check out Design Cognition
or the following links:

JOIN THE CLUB – What’s in it for YOU?

Dear All,
Rapid innovation is happening that will enable products & everyday things of all types to ‘interact’ in some way remotely with people or other products.  New devices and processes ranging from: smartphones and their ‘apps’ through 3D printing & nanotechnology to low cost Printed and Plastic Electronics (PPE), are becoming available that can:     Create new visual effects: including static or moving and scrollable images
    Produce a sound
    Contain embedded data: for instant information; for validating the identity or location of a product or person;
    Enable interfaces that can respond to touch, gestures or motion
    Sense & report on an environment, temperature or condition
    Release a chemical substance in a controlled way
    Gather energy from the ‘air’ ….and much more

Smart ‘things’ will form extended data communications networks and lead to the much-vaunted longer term vision of every product having its own unique IP address and being accessed by other intelligent devices anywhere.  This is part of what has been dubbed the ‘Internet of Things’ (IOT).

A new generation of devices and communication protocols that sit alongside RFID is emerging; e.g. Near Field Communication (NFC), Ultra Wide Band (UWB), ZigBee, RuBee etc.  These promise to deliver real time information on location.

So what are YOU doing about it?

If you have enjoyed the recent Pack To The Future (#PTTF) events with presentations on topics such as  ‘Printed Electronics in Packaging’ and the affiliated IPI events such as ‘Game Changing Developments for Brands and Packaging based on Smart Phones’, we have something very special FOR YOU that I’m sure will be very appealing.

Design Cognition is proud to announce an exciting new partnership with Interactive Product Solutions, and the forming of an Interactive Packaging Club dedicated to this area. In particular the club will help Members to find answers to key questions such as:
•    What applications are other early adopters pursuing and why?
•    What technologies can I adopt now & what are the resource and cost implications for me?
•    Which technologies can be used alone or in combination to address my applications and how?
•    What are the realistic time scales and when will it begin to affect my company?
•    What commercialisation activities or development projects are worth engaging in now?

GET YOUR FREE PROSPECTUS BY CLICKING HERE

So how will we do this?
Club details:
Together we are planning to run a series of special events:
1. A series of Webinars sessions which will will involve presentations by leading technology suppliers from around the world, followed by a discussion of the commercial implications of the developments presented.  A great way for our international clients to participate…..Webinars will cover specific topics or themes as follows:
-    Flexible Displays (battery & non-battery powered)
-    Sensors (biological & non-biological)
-    Controlled Release Devices
-    Brand Protection, Anti-Counterfeiting & Traceability Devices
-    Physical/Digital (phygital) Experiences, including Augmented Reality
-    Consumer Engagement
-    Packs as active tokens in game play
-    Indicative packaging

2. Regular full-day facilitated Working Group Sessions that will provide the opportunity for Interactive Packaging Club Members to develop an in-depth understanding and debate emerging technologies and identify new applications and commercial opportunities.
3. On-Line Interactive Packaging Resource Centre
Via the restricted ‘members-only’ web site, Interactive Packaging Club Members have access to a comprehensive and authoritative dossier of information relating to Interactive Packaging.

GET YOUR FREE PROSPECTUS BY CLICKING HERE

Payment will be via a one-off annual membership fee – see prospectus for provisional details.

If YOU or any of your friends or colleagues would like to find out more, please ask them to send an email to Chris Penfold via:  club@designcognition.com and we will keep you updated as information becomes available over the next few weeks.

Many thanks and we look forward to working with you

Chris Penfold

CEO,
Design Cognition

If this event is not quite right for you, we are always willing and able to run bespoke workshops at your premises anywhere in the world. Let us know if you’d like us to put together a unique itinerary for you.

To find out more email club@designcognition.com
Give us a call on +44 (0) 115 8461914

The Tween market is one of the most desirable and fastest growing consumer groups and said to be worth over $200-billion-per-year. Aimed at 9 to 14 years old, it is a sensitive market with many dichotomies. Where girls are said to be “too old for toys, too young for boys,” and boys…are just boys…never too old for toys . Tweens are feisty, opinionated, razor-sharp, brutally honest, slightly awkward, and very, very important for your brand.

U by Kotex - Tween packaging design

Much work has been going on recently to explore this area and the following article provides some useful and interesting insights into how best to differentiate your packaging to appeal to this particular audience, who:

1. Aspire to be older, but are still children.
2. Want to be unique, but also still fit in.
3. Have strong ideas about what they want to buy, but need parental involvement and approval to purchase those things.

But, whilst also being mindful of the underlying needs of their parents who still have  a big ‘hand’ in what they buy. Some great examples are demonstrated by U by Kotex Tween and Geo Girl, Walmart’s new line of Eco-friendly cosmetics for 8 to 12 year olds (which personally I feel a little less comfortable with)…..but read on and let us know what you think…..

You can read the rest of the article here (via Healthcare Packaging): Tween-tastic package design

Chris Penfold

Our Injection Moulding and Tooling course has been filling up fast and places are now very limited.  To avoid the disappointment of missing out on this great offer, don’t delay, contact us today.

To find out more information about this great course just click Injection Moulding and Tooling Course or to register click Register for Injection Moulding and Tooling Course 

Alternatively just give us a call +44(0) 115841914

Look forward to seeing you there.

Jane

Pharmaceutical packaging requirements can be a minefield

Do you work in the pharmaceutical industry on the ‘periphery’ of packaging, working for example in Marketing, Purchasing, Design or QA etc , and have always wanted to find out more about packaging, but without having to attend a lengthy 3 day training course? Or perhaps you are a Packaging Technologist working on toiletries or cosmetics and want to gain a better understanding pharma issues and opportunities?

If so, then this ONE DAY TRAINING COURSE could be for you!

It’s being held on 14th October 2010 in Nottingham, UK

Pharmaceutical packaging is a very specialised area with its own unique issues & problems. This one day course will provide delegates with a good basic grounding & appreciation of what is required for the packaging of pharmaceutical & healthcare products. Whether you know nothing, have a basic understanding or are familiar with the area, this course will provide you with useful knowledge and insights from experts who have each worked in the industry for over 25 years.

What will be covered:

1.Packaging component & material selection Key product requirements (Consumer, Barrier, Shelf Life & Regulatory – Child resistance, Tamper evidence, Dosing & Stability. Marketing expectations.

2. Key properties of various materials / systems Main barriers & benefits of various packaging materials, Key drivers for pack performance, Supply chain implications on the packs

3. Pack testing & evaluation Mandatory requirements for Consumer testing & Transit testing.

4. Packaging component specifications Key requirements for a specification, Control of the documents.

5. Artwork generation & control Establishing processes suitable to your business needs – Wording & Templates, Creation, Version control & authorisation.

6.Regulatory requirements Packaging data for the MA , Braille, barcodes, Child Resistance, Tamper Evidence, Readability & others – including emerging requirements (e.g. 2D data matrix barcodes). Key packaging data for the MA/Dossier (Specifications & data, Supplier details). Key requirements for Braille etc.

7. Transit packaging Considerations of risk, Establishing test programmes, Specific requirements for palletisation etc.

8. Trade /supply chain requirements Understanding the various markets & their particular requirements, Understanding trade requirements (e.g. Barcodes, Shelf Ready Trays etc).

A full set of documentation will be provided.

You can find out more and register for this event by clicking: More information on Packaging of Pharmaceuticals – a One Day Introductory Course 14th October 2010

Chris Penfold

According to Mintel the new trend in Cosmetics is ‘Cocooning’ – basically staying at home and pampering your self rather than going to a spa.  That sounds great to me, so long as the house is quiet (although mine rarely is).  

It might not be everybody’s ‘cup of tea’ but it is having an interesting effect on cosmetic and skincare packaging with more distinctive shapes appearing.  According to Karine Dussimon, Packaging Analyst at Euromonitor ‘people are not only spending more time at home, but are also expecting to be increasingly individual in their product choices’ (Jane Bear)

To read the full article just follow this link to cosmeticsdesign-europe.com

McCormick & Co have come up with the idea of selling single portions of spices attached to a recipe card.  Each card contains up to 6 different spices along with a quick and easy recipe to follow.  The idea being that people will be tempted to try new spices by using the samples and then go on to buy full packs of the spices they most use and like.

It has got me thinking though, what else could you use this concept for?  Obviously sample packs have been available for years across many sectors of the market, from foods to skincare and most areas in between.  This is more structured though, more like a ‘kit’ to encourage people to try new things.

What about using the same idea to create cocktails, or how about a card/pack encouraging people to try a new cleansing routine containing shampoo, body wash and a deo.  Or what about a card containing a sample of every shower gel variant in the range?

The combinations are endless, you just need to use your imagination. (Jane Bear)

Thanks to Packaging Insight for bringing this to our attention to watch their evaluation of the pack just follow this link Packaging Insight