Archive for September 21st, 2009

Asda launches first own-label resealable cheese packs

Posted in Branding, Food Packaging, Materials, Product News, Retailers on September 21st, 2009 by Jane Bear – 4 Comments

Another example of the own brands moving into territory more usually associated with the big name brands.  I wonder who is footing the bill – the manufacturer or the consumer?

Jill Park,, 21 September 2009

Asda has followed in the footsteps of Cathedral City and moved its own-brand cheese into resealable packaging.

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