| M | T | W | T | F | S | S |
|---|---|---|---|---|---|---|
| « Jul | ||||||
| 1 | 2 | 3 | 4 | 5 | 6 | 7 |
| 8 | 9 | 10 | 11 | 12 | 13 | 14 |
| 15 | 16 | 17 | 18 | 19 | 20 | 21 |
| 22 | 23 | 24 | 25 | 26 | 27 | 28 |
| 29 | 30 | |||||
#packaging #cosmetics #design #branding #innovation
Alcan Packaging Beauty has used its new injected brush to help Bourjois switch from a dual applicator to an all-in-one mascara without sacrificing the ‘false eyelash effect’.
A dual applicator uses two brushes, two chambers and two coats to maximize volume and length, but Alcan Packaging Beauty claims to have matched these results with its first injected brush model.
#branding #cosmetics #legal #business
L’Oreal has won a further victory in its war against Bellure fragrances, which it claims sold imitation fragrance products with reference to L’Oreal branded goods.The French cosmetics giant claimed that the sale of Bellure products accompanied by a list comparing the products to L’Oreal’s fragrances, infringed on the company’s trademarks.
The European Court of Justice (ECJ) has ruled that even in cases where there is no confusion (consumers buying Bellure’s products knew they were not L’Oreal’s) there is still infringement if the intention of the company is to free ride on the back of L’Oreal’s reputation.
European Court decision backs L’Oreal in ‘smell-a-like’ case.
#cosmetics #technology #marketing
Environmentally friendly pigments that can instantly and reversibly change colour could be the future of color cosmetics, according to researchers in California.
Iron oxide particles embedded in microscopic polymer beads can be made to change color with the application of external magnetic fields, according to the team led by Yadong Yin at the University of California.
“Unlike many conventional approaches, the instantaneous color change occurs with no change in the structure or intrinsic properties of the microspheres themselves. What changes instead are the magnetic fields acting externally on the orientation of these microspheres,†explained Yin.
Nail varnish that can be switched on or off: The future of color cosmetics?.
#cosmetics #skincare #business
One of the newest players in the naturals market, Korres, intends to build on breakneck growth with new products and by concentrating on its key international market.
Despite the current economic turmoil and the resulting consumer downturn, the company recently announced first quarterly sales up 28.2 per cent to €14.5m.
The Greece-based company says its success has been down to a strong product portfolio and product mix, which together with tapping into the ever-growing trend for natural-based products, also clues into specific demand for facial skin care products.
Greek naturals player Korres aims for international expansion.
Procter & Gamble has added another high-end male grooming brand to its portfolio through the acquisition of men’s skin and shave care brand, Zihr.
P&G plans to build “the world’s premier male grooming company” and took steps in this direction earlier this month through the acquisition of Art of Shaving, a Miami-based male grooming business.
via P&G buys another luxury men’s grooming company.
