Every day millions of patients fail to take their medications as prescribed by their doctor. Medication non-adherence is a problem that disrupts the healthcare system in many ways, leading to patients failing to receive full treatment benefit. Non-adherence can lead to hospitalisation and even death.

The root of this problem is human behaviour. Even though we are “creatures of habit”, we often lose momentum when taking medications, or do not always understand or appreciate the benefits. Subsequently, patients often tell an ‘untruth’ to mask the fact and avoid embarrassment, whether non-compliance was accidental or planned.

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